A new Billy Sims Barbecue restaurant is set to open at 316 W. Sixth St. in Junction City in early June.
Franchisee David Dunn said there are more than 50 Billy Sims restaurants throughout the Midwest. Sims played running back at the University of Oklahoma, and played in the NFL with the Detroit Lions. He won the Heisman Trophy in 1978, and his successful college career made him the first overall draft pick in the 1980 NFL draft. Sims won the Rookie of the Year Award with the Lions in 1981. He later suffered a knee injury, and did not play after 1984. He is now a successful business co-owner of the Billy Sims Barbecue franchise.
Dunn is particularly excited about the new Junction City location, calling it a prototype for new foods that will be featured on the menu. The menu previously strayed away from fried foods, but this location will be testing the success of serving both french fries and fried okra as sides. Other sides the restaurant will serve include traditional barbecue favorites like barbecue beans, potato salad, baked potato salad, coleslaw, mac and cheese, green beans and corn. The restaurant will also experiment with the menu, and provide options like barbecue tacos and loaded fries.
The restaurant will be large enough to accommodate 65 people at a time. It has a quick and casual concept, Dunn said. Customers will order their food at a counter, then take their food to a table to eat. There will also be catering options.
Part of the restaurant’s success revolves around Sims’ dedication to visiting every Billy Sims Barbecue restaurant that opens. Dunn said Sims will visit the Junction City restaurant on June 29 from 11 a.m. to 3 p.m. to celebrate the opening of the new restaurant and meet the public.